Reading

In Mary Ann Pearson's article, "1 Newspaper. 3 Students. A simple plan for recruiting, training, and retaining," I believe she brought up some really great ideas as to how we can “recruit, train, and retain” members of campus media organizations. This article was especially relevant to the Rollins campus since campus media is not a very prominent part of the college. Being highly interested in television production and such, it was a disappointment coming to college my freshman year and seeing the lack of passion in campus media. However, learning about how we can keep campus media members excited and engaged is extremely crucial, and can be vital for retention.

One of the parts that I found most important about this article was the recruitment portion. She simplifies it to seven easy steps, and I believe that these steps are necessary to prove to potential campus media members that the current members are engaged, passionate, and excited. I think that it may be a good thing to have the newly trained members take on a project of their own – that way, the project is “their baby” and therefore, they may feel responsible to make it grow and become a success!